That's a succinct title for a methodology to persuade us that we should respect our rulers and do as we are told, through a form of psychosis / hypnotism based on fear, even on almost nameless dread.
Isn't that how our mass media have been "programming" us for the last few (or perhaps many?) years?
First use confusion and fear to provoke an emotional state of mind in which we find it difficult to think logically, to analyse our situation, and to work out a rational response.
Then provide a message that appears to offer some certainty and a way forward, a message that will be welcomed by the emotional confused but which leads only deeper into the morass of conflicting messaging and dire predictions.
"In this video I expand on the theory of Mattias Desmet and explain exactly how it happened"
Once more Amazing Polly takes us through the methodology and implications of a complex topic and makes it understandable.